It has come to my attention that SEVERAL professionals in the spa and medical industry have been using Tuesday's Ultra Beauty Tips as a resource. It pleases me to know that I've not only helped customers, but pros in all facets of the beauty and wellness industry. Everything that I publish on this site is sound, time-tested information.
About a month ago I recorded a Podcast with a fellow colleague and licensed Esthetician Lori Crete. She has really done a fantastic job of pulling out some business secrets in order to help you pros out there.
I encourage you to check out the podcast as we discuss:
- The importance of products in expanding your business
- Why you should always be prepared for an emergency
- The importance of confidence and standing your ground
- How to transition from fashion to esthetics
- How fixing people on the outside can fix them on the inside
- The danger of discounts
- Why you should diversify your services
- How to find the right sale system
- When to fire your clients
- The importance of nurturing relationships
It takes a LOT of work to put something like this together and I applaud Lori and encourage her to continue this journey as the esthetician mentor.
Her site is at http://www.theestheticianmentor.com